Actually, using any type of advertising link without an ad tracker is just wasting time and money, because if you have no idea where your visitors are coming from, then you are flying blind online.

Sending out unmasked affiliate links will only permit someone to remove your affiliate details and go directly to the site and register, or let them do a search and discover the direct link to the company's page or someone else in the organization, and then you will lose the prospect and possible commission.

Using the name, certain-company as an example and assuming their affiliate link is looks like, certain-company dot com/ref-id=1234 with the "1234" being your affiliate ID, and you go out and promote that URL, then a couple of bad things can happen.

First, certain-company dot com is in the link, which gives visitors a direct link to the company's web site.

Second, in the event that you posted that link on 10 different sites, you will get hit stats from the affiliate area of certain-company's internet site, but you will not be able to determine exactly where those hits are coming from.

Well, if you used a good ad tracker, you could create a different URL for every single site, and since certain-company is not in the web page link, you are protected from someone taking any part of your URL and going straight to certain-company dot com.

Plus, you will know exactly where your visitors are coming from, so if you are promoting 10 links and only two are receiving any hits, then you can get rid of the other 8 and spend more time working on the types of places that you are getting hits from.

To avoid losing earnings and learn where your hits are emanating from, you should have a good quality ad tracker, so you can, not only mask your affiliate links, but so that you are able to track all your sales page links and know what type of adverts are working for you and which ones are not. A good quality ad tracker will work closely with your autoresponder and do wonders for your advertising campaigns.

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Repeatedly jumping programs is another reason why some people fail online. People get involved with an affiliate program, work it for a month or two and then if they haven't made any money, they jump ship.

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